Founded in 1984, Watson & Company, Inc. started as a
bookkeeping service for small businesses. In 2003, Watson’s
new ownership Barb Gay and Lori Cardenas began to build on the
company’s stellar reputation. Over the years, Watson has
grown to a full-service accounting firm.
In addition to providing more than just bookkeeping and
accounting services, Watson & Co., Inc. goes beyond the numbers
in a variety of ways. To better serve their clients and to
provide that full-service benefit, Watson & Co., Inc. added the
payroll services, tax planning and business consulting to their
list of services. Along with these services, they use and
upgrade their technology to provide clients with choices that are
convenient for them.
They have also focused on making the customer experience a
pleasant one by making customer service a huge part of their
success. Unlike many other accounting firms, Watson &
Co., Inc. provides each client with the personal attention needed
to get through the tough process of accounting, allowing business
owners to focus on what they do best, being successful.
When Watson & Co., Inc. started, it was a team of only three
people, today it has grown to assisting more than 170 clients with
a team of nine.
Barb Gay, President
Barb Gay is the President of Watson & Co., Inc. Barb
attended University of Colorado in Denver (ucd) and is an Enrolled
Agent with more than 25 years of experience. When Barb began
working for Watson & Co., Inc. she started like many of
the rest of us, working up the ranks. In 2003, Barb became
co-owner with Vice President Lori Cardenas.
Barb realized she had a love for accounting when she was a
senior in high school while taking an accounting class that lasted
the entire year. During the second semester there was a small
business accounting project where each student ran a checkbook,
made journal entries, and created their own financials for their
business. That’s when she fell in love with
Working at Watson, and now as the president, Barb likes
accounting and what she does because she gets to work with many
different kinds of businesses and clients which keep things
different and new. “Nothing is ever the same when you
are dealing with this many variables. I also like to
help our clients with accounting because it makes them successful
as business owners and I am a business owner like them. I am
proud of the work we do here and the product we provide for our
clients. We talk to our clients which is unusual for
accountants.” comments Barb.
Barb and most of her immediate family are here in Aurora,
Colorado. She is a great “hands-on” aunt to her niece and
nephew. She loves to watch hockey, baseball and tennis,
and is a huge Av’s and Rockies fan. People who know Barb,
know it is more than just numbers that she enjoys. During her
free time she enjoys spending time at her lakeside cabin in the
mountains, traveling, riding her Honda scooter and she is an avid
“Cropper” (making cards and scrapbooking).
Lori Cardenas, Vice President
Vice President of Watson & Co., Inc., Lori Cardenas is an
Enrolled Agent with more than 26 years of accounting experience and
training. Lori began her accounting career some 26 years ago,
and like her co-owner and president, she worked her way up the
ranks, putting in 18 years as an employee before becoming co-owner
of Watson & Co., Inc in 2003.
Lori’s love for numbers comes from her father; he could do any
kind of math with his eyes closed and in his sleep.
Apparently she received that gene from him. From an early age
in grade school she knew she had a love for numbers as she always
looked forward to flash card day. When she began high school
she took an accounting course, it came quite naturally to her.
She believes accounting is more than just numbers, it is about
people and helping them be successful in their businesses through
guidance and making sure all of their accounting needs are being
met.“Clients are more like family to us; we build lasting
relationships with them.” states Lori.
Lori is from a small town in Wisconsin where her mother and
sisters still reside. When Lori is not entertained by
numbers, she enjoys traveling, baking, concerts at Red Rocks and
sports. She is a big sports fan, her favorite sport is
hockey, she loves to watch and go to Av’s games. the Rockies are a
close second; she hasn’t missed an opening day, and the Broncos
must not be forgotten. Lori has a 25 year old daughter in law
school and is recently engaged.
Bryn Massman, Supervisor
Bryn Massman is a Supervisor at Watson & Co., Inc.
Bryn attended CU Denver while working at a local dealership, where
he realized his love of accounting and business. Yes the
dealership used Watson & Co and that is when he first met Barb
and Lori. Throughout those years he learned a great deal of
on the job experience and with the help of Lori and the Watson Team
was able to advance rather quickly in his position. After the
dealership was sold Bryn searched for new ventures to capture his
attention and even helped process Corporate Tax Returns one tax
season. In 2011 he became a full time addition to the Watson
Bryn loves the fact that each client’s business is unique and
respects the challenges that each business owner faces.
During Bryn’s free time he has a passion for cars as well as
mountain biking, running and taking on new challenges. He
also enjoys spending time with family and friends and focusing on
Alina Rehder, Supervisor
Alina Rehder is a Supervisor at Watson & Co. Inc. She
attended CU Denver while working for a local bank. At this
point Alina changed her major after realizing that accounting was
her passion. Prior to coming to Watson & Co. she worked
at two other accounting firms. Alina is proficient with
QuickBooks and is eager to help business owners find solutions to
their business needs. She believes there is nothing more
important than customer service.
Alina enjoys that every day is different and presents new
challenges. She always strives to accomplish her goals as
quickly as possible.
In her free time she loves to spend time with her family, as
well as antiquing and hiking.
Jeri Klitzky, Payroll Processor
Jeri Klitzky has been an employee of Watson & Co. for
fourteen years, as a payroll processor and works on bookkeeping
accounts as well. She enjoys the variety of her daily work
with client payroll accounts that provide services of transmitting
and paying taxes, processing retirement plans and the rapport that
has been developed with her many clients.
Jeri enjoys participating and volunteering through her church,
walking her dog Reilly, and hiking in the beautiful Colorado
mountains. She recently had a "dream" vacation in Paris.
Kim Thompson, Receptionist
Kim Thompson has worked for Watson & Co. for a couple
of tax seasons, prior to coming on board full time as the
Receptionist in September 2011. She enjoys her daily tasks of
greeting clients, checking in processing & taxes, doing
payrolls, and various other duties; the client
interaction being her favorite.
Kim’s family is the most important thing in her life, she and
her husband of 22 years enjoy spending time with their 18 year old
daughter and 15 year old son, sharing in all their sports,
activities and fun family time. Kim also enjoys crafting,
cropping and has a full scale vegetable and flower garden in the
Nicole Fladeboe, Bookkeeper
Nicole Fladeboe has been with Watson and Company for over a year
and decided to get into accounting after 10 years in the customer
service industry. She quickly found out taking care of people and
their needs extend to any business in any field, and are ultimately
the determining factors for success. Her ability to have a personal
relationship with her clients is the best part about her job. Every
client is unique in the type of business they own, and it makes
every day new in a lot of ways.
Nicole loved math in high school and college; algebra being her
favorite and since, she has added many accounting skills to her
skill set. She loves to play golf on the weekends. When she
is not playing an outdoor sport, she cheers on the DU Pioneer
Hockey team or attends a Colorado Buffalo football game to cheer on
her alma mater. She loves to listen to 80’s music and finds any
reason to host a party or entertain. Having a family and publishing
a cookbook would fulfill her lifetime goals.
Douglas Flores, Bookkeeper
A new bookkeeper at Watson & Co., Inc., Douglas Flores is
new to accounting but is eager to learn and grow in this business.
Douglas loves numbers and before discovering a love for accounting
was going to school to become a math teacher. He is very good
people and is hoping to learn everything he can about the
Douglas was born and raised in Aurora, CO and now resides in
Highlands Ranch, where in his free time he enjoys spending time
with his niece and nephew, his family, and his amazing three year
old son Jacob. He also enjoys training MMA and watching Baseball
and football and is a huge San Francisco Giants and Broncos